October 20 - December 10, 2025

The Plan

A 47-Day Journey of Ascending Together

47
Days
100K
Miles & Smiles
Lives Touched

The Journey Unfolds

Seven transformative phases, each building upon the last, creating a crescendo of hope and connection.

WEEK 1

The Lavender Dawn

"Finding Your Wings"

Sunrise launch honoring Anthony's spirit
First "feather" digital badges distributed
#LavenderWing spreads at 7 AM ET

Launch Week Rituals

  • Team formations called "Flocks"
  • Lavender candle lighting ceremonies
  • "Why I Rise" video sharing

Daily Rhythms

  • Morning Miles at sunrise
  • Midday Smile Breaks
  • Evening Reflections
WEEKS 2-3

Gathering Strength

"Learning to Soar"

Halloween: "Light Through Darkness"
Children become "Smile Squad Junior"
WEEKS 4-5

Finding Your Altitude

"Rising Together"

Thanksgiving "Anthony's Chair" tradition
Multi-generational flock formations

The Truth About Momentum

  • Some days are harder (acknowledged openly)
  • "It's okay to walk" messaging
  • Celebrate showing up, not just achieving

Global Lavender Hour

  • Every team moves together virtually
  • Lavender wings projected on buildings
  • Moment of silence, then bells of hope
WEEK 6

The Breakthrough

"Lavender Hour"

Giving Tuesday: The Collective Lift
"Breakthrough Stories" Released
FINAL 72 HOURS

The Summit Push

"Every Feather Matters"

December 8: "The Gathering"
December 9: "The Ascent"
December 10: "The Summit"

The Summit Experience

  • Final miles at sunrise
  • The Lavender Release ceremony
  • Silent ending - just presence

The Voice That Guides Us

Our messaging evolves as we journey together, reflecting the deepening connection and growing strength of our community.

Weeks 1-2

"You don't need to be fast. You need to begin."

Weeks 3-4

"Some days the smile you create saves you too."

Weeks 5-6

"We rise by lifting others. We heal by moving forward."

Final Week

"Every step was someone's hope. Every smile, someone's light."

The Visual Journey

Watch our collective wing grow stronger with each passing day, as individual feathers unite to create something magnificent.

Single Feather

Each participant begins with one digital feather, representing their commitment to the journey.

Growing Wing

As milestones are reached, more feathers are earned, building toward a complete wing.

majestic purple and lavender wing with golden accents, ethereal and uplifting, digital art style

Full Wing

The complete wing represents transformation, community, and Anthony's enduring spirit.

Week-by-Week Journey

Dive deeper into each phase of our transformative journey, understanding the purpose and power behind every moment.

Week 1: The Lavender Dawn

October 20-26, 2025 • "Finding Your Wings"

October 20: Launch Day

Sunrise Launch (7:00 AM ET)

Honoring Anthony's favorite time to run, we begin together as the sun rises across time zones.

First Feather Distribution

Every participant receives their first digital badge, marking the beginning of their wing.

#LavenderWing Spreads

Simple message: "47 days. 100,000 reasons to rise." goes viral across all platforms.

Launch Week Rituals

Flock Formation

Teams organize and establish their identity within the larger movement.

  • Choose team name and captain
  • Set collective goals
  • Share Anthony's Story moment
Candle Lighting Ceremony

Each team begins their journey with a moment of reflection and intention setting.

"Why I Rise" Videos

Participants share their personal motivation for joining the campaign.

Weeks 2-3: Gathering Strength

October 27 - November 9, 2025 • "Learning to Soar"

Morning Miles

Logged at sunrise, Anthony's favorite time to run.

  • • Individual or team runs
  • • Virtual check-ins
  • • Daily motivation sharing

Smile Breaks

Midday connections with someone who needs it.

  • • Coffee with a colleague
  • • Call a friend
  • • Random acts of kindness

Evening Reflections

Share the day's breakthrough moments.

  • • Team check-ins
  • • Personal journaling
  • • Gratitude sharing

Halloween: "Light Through Darkness"

Community Transformation
  • Lavender lights guide trick-or-treaters
  • Children become "Smile Squad Junior" members
  • Transform night of masks into authentic connection
Special Activities
  • • Lavender-themed costume contests
  • • Mental health awareness candy distribution
  • • Community gathering spaces with warm drinks
  • • Storytelling circles about overcoming fear

Success Redefined

This isn't measured in breaking records, but in breaking barriers. In conversations started, connections made, and lives transformed.

Conversations Started

About mental health, struggle, and the courage to ask for help.

People Supported

Who said "I'm not okay" and found the help they needed.

Connections Made

Between strangers who became supporters, friends, family.

Moments of Breakthrough

Not just miles covered, but barriers overcome.

Quiet Dignity

Of trying when it's hard, of showing up when it matters.

Lasting Impact

Lives changed, hope restored, and Anthony's legacy living on.

"This isn't a race. It's a rising. Together, we ascend."

In honor of Anthony Tricarico, who taught us that strength includes struggle, and even angels need support to fly.

ethereal lavender wing ascending toward golden light, inspirational and hopeful, digital art

Ready to Rise?

Join thousands of others in this transformative journey. Together, we'll honor Anthony's memory while creating lasting change in our communities.

Oct 20
Launch Day
47
Days Together
Dec 10
Summit Day